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Dienstag, 06. Januar 2015 00:00:00 Technik News
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Mozilla is planning a version of the Firefox OS for wearables, and one of the top priorities is to break down barriers among smartwatches, smart glasses and other body-hugging devices based on Apple’s and Google’s operating systems. The Firefox OS is already being used in low-cost smartphones, and will be used in 4K TVs released by Panasonic in 2015. Mozilla now wants to expand the OS to a wider range of devices, including wearables and home appliances, said Joe Cheng, manager of product and project management of the mobile devices group at Mozilla, in an interview on the sidelines of the CES conference. It’s important to push the OS into more Web-connected devices and to provide a consistent user experience, Cheng said.

HTC made a profit of about $14 million in the last quarter of 2014, roughly double what analysts predicted. While it’s not the same kind of profits a behemoth like Apple typically enjoys, HTC’s turnaround indicates it may survive a rather dark period that included The turnaround is thanks to a strategy that focused on building

If only I’d had the Debuting at International CES, Japanese company Cerevo’s smart snowboard bindings feature four load sensors under your feet to measure your balance, as well as bend sensors you can stick to the head and tail of your board to measure its flex. The data from those sensors, along with an accelerometer, is sent to an iOS and Android app over Bluetooth, and you can see real-time data in the app.

The parade of superlatives known as CES lumbers on today as Dell trots out what it's calling the "world's thinnest tablet," the Venue 8 7000. Not listed in Dell's spec sheet: The fact that the device is nominated for my coveted "Blandest Name for a Cool Gadget" award alongside the We got a chance to go

One of these days I'm apparently going to unfold a piece of printer paper and find out it's secretly a laptop. That's the feeling I get when I see Dell throwing around claims like "smallest 13-inch laptop in the world" in reference to the new XPS 13. (Don't confuse it with the "lightest 13.3-inch laptop in the world," which Flip phone (probably) not included.

Beginning in February - or June for existing customers - marketers advertising with the search engine can only display phone numbers in Call Extensions and Location Extensions.

Content marketing without the actual act of marketing is just creating content – it’s simply contributing more noise to the Web. How can you use SEO techniques to market your content?

As we get a start in 2015, more businesses will learn to stop worrying about building links, and start worrying about building their brands in order to succeed in search marketing.

GM and OnStar have partnered with mobile coupon service RetailMeNot to provide drivers with turn-by-turn directions and coupons for thousands of major restaurants and retailers.

In 2014, Google received more than 345 million Digital Millennium Copyright Act takedown notices regarding pirate links, a number 5 million percent higher than it was in 2008.

Bing and Yahoo searchers were greeted with error messages over the weekend following routine work.

This is the third and final part of a series on fast SEO competitive analysis. Part three brings it all together as we look at detailed competitive analysis.

Spend your time going back to the roots of the consumer you’re targeting and let’s make 2015 the year we put people first.

Here are some New Year's Day logos and themes from the search engine industry.

Here are three advanced Google AdWords features you can use to find the lowest cost per click with the highest conversions.

On behalf of all of us here at Search Engine Watch, we wanted to wish our readers a very happy holidays!

Here is a look at some common mistakes in the SEO world, and recommendations for how to deal with these issues so you don't repeat the same missteps.

We interviewed a number of search marketing experts to get their take on what 2015 holds for us.

If you’re planning SEO in 2015, take this big list of stats and research to your team and show them it’s time to get serious about these key marketing activities.

As Google and other search engines continue to evolve, your strategy may need to change, but one thing’s certain: Google will never penalize or suppress quality content from its ranking algorithm.

We covered some basic approaches to SEO for JavaScript in an earlier post, but a complex subject deserves an in-depth treatment. So let's take a deeper look.

Bing has integrated AMBER Alerts into its search engine, as well as enhanced its local search capabilities for mobile.

In the spirit of reflection as the year comes to a close, here are three PPC scenarios from the past year that just didn’t pan out.

As we move into 2015 we have a responsibility as SEOs to positively shape the outcome of any Web development project we’re a part of. That means providing answers to questions posed by stakeholders and the developers about the current state of search.

Now, with the help of a new metric called "store visit measurement," advertisers in the U.S. can decide which products to include in their search listings.

When we consider the disruptive force that search is playing in the health care and education systems, it’s not such a gigantic step for us to leverage it to disrupt how we measure search campaign successes 2015.

If you provide services that are complementary to those of another website, that’s an obvious reason to collaborate and exchange links, boosting your SEO ranking.

Social can help SEO. Learn how Panda and Penguin victims can use custom website audiences via Facebook and Twitter to increase targeted traffic, social sharing, inbound links, and more.

When you’re trying to improve your search engine marketing, there’s no better place to look than the advice of those who have already had a winning strategy. Here are eight SEM tips from those in the know on how to improve the way you market your brand next year and beyond.

The search giant has been ordered to change the way it collects data to target advertising, or face a significantly large fine.

2014 was a year full of worry over Ebola and the Malaysia Airlines flight. However, bright spots such as the World Cup and the Ice Bucket Challenge still managed to trend with positive headlines.

It is possible to bid on competitor brands and get decent quality scores and traffic, so here are three sneaky ways to bid on competitor keywords.

In order to make sure you're getting the most out of your link-building efforts, there needs to be strong communication between all members of your organization.

Facebook's relationship status with Microsoft's Bing has changed to "it's complicated."

The company has improved its marketing tool "The Customer Journey to Online Purchase" with a few updates.

Let's cut to the chase: Of course SEO is still worth it. If you have been having trouble determining what to spend, here are some calculations to help you develop a budget.

Should SEOs concern themselves with viewability, and how should we apply it to link-building techniques?

On the heels of the announcement that Google News will cease operation in Spain, the search giant will also be pulling out of Russia, as a result of a restrictive new law.

Earlier this year, Amazon replaced its Android app with a new version that contained a hidden app store. Eliminating a competitor from within its own app store, Google removed Amazon's app.

The beginning of a new year can be a great time to establish some PPC resolutions to help better manage your campaigns, and potentially improve overall account performance.

Amazon is reportedly branching out beyond just selling products into selling services through the newly announced "Amazon Travel."

Users will soon be able to search with Bing within Microsoft Office Word Online, following an upgrade to Bing's main SERP that keeps important information at the top.

Earning links clearly takes time and massive effort, but the results are worth it. Here are some tips for getting started.

A new study from Yahoo shows that more and more mobile searches are happening in the home, where PCs or laptops are also available. How can marketers take advantage of this?

In spite of the many people that might state otherwise, SEO and content can actually be best friends - here's a look at why.